Completed/terminated procedure

The procedure aims to increase the Bulgarian public's access to quality cultural production, by stimulating demand and distribution, as well as by promoting adaptation to digital opportunities for the distribution and marketing of cultural content. Overcoming societal challenges related to European identity and cohesion can generally be described by the lack of "bridges" connecting different parts of society, including different territories. These include issues related to overcoming social exclusion, the need to build closer ties between cultures and developing a sense of common belonging based on our cultural diversity and common heritage. The aim is to strengthen the social values ​​of and identity, democracy and community participation through culture. Culture has great potential to strengthen the European sense of belonging, where diversity is an asset.

Through the presentation of an already created and existing modern European cultural product in the main regional centers of Bulgaria, social inclusion and integration into European culture will be achieved.